Digital Marketeer

The Role:

Drives brand awareness and lead generation through digital channels such as search engines, social media and influencers. Posting content or updating content to optimise visibility, monitoring or handling social interactions or campaigns to bolster results. Highly measurable.

To read:

Hegarty on advertising, Turning Intelligence into Magic – John Hegarty

Content Machine – Dan Norris

The Book of Gossage

Hey Whipple Squeeze This – Luke Sullivan

Blogs by Dave Dye ‘Stuff from the loft’ https://davedye.com/

To watch:

The Psychology of Great Advertising - https://www.youtube.com/watch?v=icwWpAHReWg

Diary of a CEO – The Marketing Secrets Apple & Tesla Always Use: Rory Sutherland E165 https://www.youtube.com/watch?v=Hz3RWxJck68

How to get ideas spread – Seth Godwin https://www.ted.com/talks/seth_godin_how_to_get_your_ideas_to_spread

To Hear:

https://schoolofmarketing.co/podcasts/

To Follow on All social media but especially LinkedIn:

Rory Sutherland (add links)

John Hegarty (add links)

To be helped More:

https://schoolofmarketing.co/mentoring/

Digital Marketing Skills Bootcamp supported with funding - https://marketing.dma.org.uk/digital-marketing-strategy-skills-bootcamp-employer/p/1